Here we go....

A new study out of Harvard found that men who drank coffee had a lower risk of developing prostate cancer and that those who drank 6 cups or more a day had the lowest risk. As one of the researchers explained on a recent NPR program, men who drank the most coffee had higher levels of testosterone and globulin (a hormone that binds estrogen and testosterone in the blood), which may act to lower the risk of prostate cancer. The researcher also mentioned a correlation between coffee and a lowered risk of Type 2 diabetes.

Being the nation that we are, not only can you expect a health craze to grow out of this and be blown out of proportion, you can count on it! So don't be surprised if any (or all) of the following comes to pass in the near future:

1. Starbucks and the like will provide funding to further skew support this research.
2. Starbucks and the like will tout the health benefits of drinking coffee, claiming the more you drink the better!
3. Flavorless coffee pills will be sold as dietary supplements for staving off prostate cancer.
4. Flavorless coffee pills will be sold as dietary supplements for enhancing weight loss (since increased insulin is linked with weight gain).
5. Flavorless coffee powders will be sold at GNC for body builders to mix into their protein shakes.
6. Coffee will have its own RDA listing on the nutrition labels.
7. Wonder Bread, Cheerios, and the like will boast about being "enriched with coffee."
8. Purist health nuts will eat coffee beans right out of the package like it's granola.
9. The Food Network will show all kinds of programs featuring recipes with coffee as an ingredient.
10. Since testosterone is linked with drive and adventurousness, coffee (as a drink, pill, or powder) will be required in any corporate setting that demands these traits of their employees.

Yes, never one to do anything in moderation, this country will run this "coffee-is-healthy" fad into the ground faster than you can say "Atkins"!